Below is just a sampling of data points that DRMG looks at when working with clients. Find out more about DRMG

Metadata
Heading analysis
Image analysis
Interior Page Analysis
Readability Level
Domain Info
Google PageRank
Google Indexed Pages
Last Google Crawl Date
Traffic Rank
Inbound Links analysis
DMOZ submission
Yahoo search results
ZoomInfo verification
Blog Analysis
Blog Ranking
Recent Blog Articles
Social bookmarks

 

Pageviews 
Pages visits
Page Rank
Unique visitors 
Average time on site
Posts mentioning your brand
Networks/forums penetration
Comments & Trackbacks mentioning brand
Tags/Ratings/Rankings 
Time spent on site 
Top Contributors 
Active contributors
Product champions 
Product Bashers
Referrals 
Completed profiles in your networks
Connections 
Bounce rate
Identity on multiple websites
Message board tracking
Tagged blog posts tracking  across multiple blog s.e.'s
Your competition, what are they doing.
Reputation management search results
Brand evaluation across all digital assets
Press release evaluation
Content evaluation 
Video evaluation and monitoring
Blog content evalutation 
Media coverage 
Social bookmarking coverage 
Conversation monitoring
Ratios: Member to contributor; Posts to comments;
Activity: By day, week, month, year
Frequency: of visits, posts, comments Social media penetration